Learn more about gift card scams such as gift card draining and how it can be deterred by the use of tamper-evident packaging features.
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Gift Card Printing
Prevent fraud and protect customers with secure gift cards.
Taylor is a full-service custom gift card manufacturer with end-to end solutions for you to increase revenue and keep customers safe from scams with industry-leading fraud prevention technology and state-of-the-art security features.
Taylor produces more than 400 million gift cards a year for brands you interact with every day.
Gift Card Security and Data Management
Taylor’s industry-leading data security technology protects your brand during the card
production process all the way through use by the recipient. Our data processing infrastructure
has the scalability to support the largest and most complex card programs.
Patented Security Features
Our latest gift card security solution has been granted a patent for both our plastic and more sustainable options.
Enhanced Tamper Resistance
Taylor’s latest security and fraud prevention measures include packs that cannot be opened with heat or with force, such as razor blades or knives. They are also designed to alert the user to any and all kinds of tampering.
Secure Gift Card Printing and Packaging
There are a variety of security options to support your data requirements, including imaged barcodes, encoded magnetic stripes and in-line variable data.
- Stripe encoders and readers
- Scratch-off applicators
- Barcode printers and readers
- In-line camera and OCR readers
Gift Card Packaging
Protect and market your cards with custom specialty packaging
solutions for open- and closed-loop cards.
Secure Packs
Secure packs are engineered to stop fraud before it occurs with security features such as secure labels, inner security slits, perforated tear strips and barcode windows for scan activations.
Secure Labels
Secure gift card labels include PIN labels such as silver scratch-offs, scratch/peel options, two-tab peel-off labels, two-step activation barcodes and Chameleon® tamper-evident labels.
Card Wraps
Card wraps provide additional coverage of the card itself. Contained in a two- or three-panel layout and sealed, card wraps give you greater surface area for your brand design.
Card on Carrier
The card-on-carrier approach is a classic choice. It’s used for a wide array of gift cards, and it’s a cost-effective and compact solution for display at the point of sale or in a third-party mall.
More Sustainable Gift Cards
It’s no secret that gift cards carry an environmental stigma. Most of them aren’t recyclable. Plastic gift cards wind up in landfills after they’ve been used and turn into long-term pollution risks.
Taylor was one of the first enterprise-grade gift card manufacturers to make the switch from plastic to more sustainable and recyclable substrates.
We’ve spent the better part of the past decade perfecting the performance of these more eco-friendly gift card programs.
We have produced 2.6 billion paper cards to date - and growing
every day.
Paper Gift Cards
We believe you can enhance sustainability without compromising your brand
identity. We partner with paper manufacturers to produce paper gift card
substrates made from varying degrees of post-consumer waste.
More Eco-Friendly Substrates
Hardcover Binding
Paper can be surface printed, coated and embellished, and thick paper stock can mimic the look and feel of plastic, but without the waste that plastic generates.
We offer a wide range of paper and other more sustainable substrates, including FSC-certified stock (FSC®-C007066), that make up the largest selection in the gift card printing industry.
- Monadnock Envi Card
- Neenah ImageMax Gloss
- Westrock Tango Card
Recycled gift card finishes include:
- Matte
- Satin
- Gloss
Responsible Gift Card Printing
We research every component of your gift cards to make sure we give you the best alternative materials alongside enhancements and embellishments that don’t affect the recyclability of the card. We’ve also instituted water-soluble glues and inks to further reduce the environmental impact of the card manufacturing process.
Taylor has engineered 15 different enhancements that won’t affect the recyclability of your gift cards, including:
- Scents & Fragrances
- UV Inks & Coatings
- Soft-Touch Texture
- Cast & Cure
- Foil & Glitter
- Embossing/Debossing
- Glow-in-the-Dark
- Scratch-Off Options
More Sustainable Packaging
Our card packaging solutions are designed to remove as much plastic and other forms of waste as possible.
Everything from the materials and adhesives to the number of cards per pack are decided upon based on what can bring a higher degree of sustainability.
One of the most popular and promising packaging options is blisterless packaging.
- All cards and carriers are made from paper
- Multipacks can hold three to five cards
Recyclable Gift Cards
Taylor Helps Best Buy Make Gift Cards 100% Recyclable
After several starts and stops with recycling programs and recycled plastic, Best Buy partnered with Taylor to create a reliable and fully recyclable gift card program.
Customized Gift Cards
Taylor offers end-to-end solutions for your gift card
programs, allowing you to customize every detail.
From materials to finishes, we can help you perfectly
represent your brand.
Custom Gift Card Printing, Packaging and Fulfillment
Taylor provides turnkey gift card printing, packaging and order fulfillment all at a single facility. This enables us to ship your gift cards directly to you without stops at multiple destinations along the way.
Paper Gift Card Printing
Our paper substrates can be surface printed, coated and embellished. The result is paper cards that combine the look, feel and performance of their plastic predecessors with the more environmentally friendly attributes and recyclability of paper.
Plastic Gift Card Printing
Our cost-effective plastic options are ideal for surface printing and work extremely well with laminates and embellishments. They can serve as the foundation for any type of single or multi-use card.
Gift Card Finishes and Embellishments
Choose from an extensive suite of treatments and enhancements that best represent
your brand and help you stand out in the marketplace.
Custom Card Shape
Embossing/Debossing
Foil
Glitter
Glow-in-the-Dark Ink
Metallic Ink
Pearl Ink
Motion Lenticular
Raised-Surface Silkscreen
Scented Surfaces
Scratch-Off Options
Soft Touch Surfaces
Spot Gloss/Matte
Water Reveal
Writable Surfaces
Gift Card Coatings
Coatings applied at press finish will protect your printed plastic or paper card. Any card that has data imaged onto it requires a stain coating for proper adhesion.
- Matte
- Satin
- Gloss
Gift Card Laminates
Laminating plastic products enhances durability, and laminates can be mixed and matched on the front and back of your cards to get your desired effect.
Any surface that will have data imaged onto it requires a satin or gloss finish. For cards with magnetic stripes, lamination is required to comply with ISO standards.
- Matte
- Satin
- Gloss
Gift Card Fulfillment
Taylor’s gift card fulfillment services feature a nationwide distribution network in the U.S., with additional facilities in North America and England. We make sure your cards arrive on time, every time.
B2B Bulk Fulfillment
Bulk ordering saves your business money and enables you to efficiently deliver gift cards to consumers, employees and clients.
B2C Fulfillment
Enhance customer satisfaction and loyalty with 1:1 fulfillment through direct-to-consumer promotions or ongoing gift card programs.
Web-Based Platform
Card ordering is made easy with your custom online platform. Manage inventory and track replenishment orders.
Store Replenishment
Ensure you never run out of cards with online storage and inventory controls, store profiling tools and logistics analyses.
Direct Mail
Reach more consumers through 1:1 fulfillment by incorporating gift cards into your direct mail campaigns.
File Fulfillment
Our prepress teams verify all design elements and information are properly arranged so cards are printed accurately.
Card Affixing
Protect your cards and gain branding and messaging opportunities by attaching them to custom-printed carriers.
Inserting and Mailing
Reduce mailing costs and increase the ROI of your mailing campaigns with card carriers optimized for direct mail.
How Gift Cards Grow Your Business
Successful gift card programs are beneficial to
organizations and consumers alike.
Gift Card Resource Library
Taylor created 20,000 custom-packaged gift cards in record time, helping a movie ticketing service boost holiday sales for a major Hollywood release.
Case Study
Taylor's print technology and ever-expanding portfolio of products are the benchmark for innovation, service, and quality.
Research
Gift card programs with custom gift card packaging can support diversity marketing and cause marketing strategies for retailers
Blog
The lenticular printing process allows 3D, flip, animation and other effects that are ideal for 6 types of lenticular marketing applications.
Blog
Gift card fraud scams due to physical tampering of gift cards and gift card packaging can be stopped with these four fraud-prevention measures.
Blog
Gift card programs support retailers’ cause marketing strategies when they incorporate cause-related gift card design, education and rewards.
Blog
Gift2Give is a new, sustainable program from Taylor that lets the consumer help choose which charity they want a company to support.
Blog
Sustainability is a higher priority for consumers than retail leaders realize and sustainable gift and loyalty card programs are part of the solution
Blog
Paper gift cards are recyclable and made of sustainable raw materials, eliminating the negative environmental impact of PVC gift cards.
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