In this video, Glen highlights the ups, downs and ultimate stability of working with Hallmark.
The “Hallmark” of Good Business
In this episode of the Conversations with Glen Taylor video series, Glen recounts his interactions with major players in the printing industry, notably Hallmark, who expressed interest in acquiring Taylor Corporation. Glen refused to sell, leading Hallmark to create their own wedding book. This strategic response to Hallmark's competition by ensuring superior service to their dealers shows his commitment to customer satisfaction and loyalty. Glen’s dedication ultimately solidified a strong and enduring partnership with Hallmark, showcasing Taylor’s ability to navigate challenges and emerge stronger in the competitive market. Most importantly, Glen’s decision highlights his commitment to building an organization rather than pursuing an exit strategy for profit.
Learn more about Taylor: www.taylor.com
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